For decades, we have been told that we could only have two out of these three: great, fast, or affordable. A widely accepted trade-off that dates back to more traditional advertising, which came with a host of limitations in terms of production costs, day rates, lead times, and so on.
While a lot has changed since then, only a few seem to be changing their blind adherence to this conventional rule, which is bizarre.
– Comms planning
– Customer targeting & profiling
– Audience sizing exercises
– UX testing
– Data science
– Insight generation
– Qual & quant analytics
– UX/UI audits and strategies
– Competitive audits
– IAT integrated planning
– Brand strategy
– Content strategy
– Social media strategies
– Influencer strategy
– Digital strategy
– SEO
– Campaign platforms
– Design
– Traditional advertising
– Digital advertising
– Non-traditional advertising
– Experiential advertising
– Social media & Social Activations
– Direct and retail
– Asset auditing
– Resizing and versioning
– Brand toolkits
– Web development
– AI enabled video editing
– Generative AI voice-overs
– Asset localization & translation
– Smart content libraries
– AI Storyboarding
– 360 Virtual capture studios
– Generative AI image creation
– On-location & studio capture
– PIK content creators
experience
experience
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